JMA president's speech at R2R2007, NYC

Mel Moris, JMA president's speech in R2R 2007, New York City:
 

Members of the JMA community & guests, I officially welcome you.

Welcome to our 3rd Ride to Remember. It’s is truly a great pleasure to see all of you.

Before I commence my address, I wish to acknowledge everyone who has spent time (and in some cases their own money) to bring us to this gathering and the events to follow.

It's impossible for me to name everyone who contributed if for no other reason than I was not personally involved in all of the preparations. However, there are several of our members that are deserving of our special attention and the gratitude of us all.

1st and foremost, the R2R event chairman - Mark Olstein of the Atlanta area-based Sabra Riders. Without his oversight, diligence, personal effort, and with the assistance of many of the Sabra Riders, we wouldn't be here.

2nd and with equal gratitude on behalf of us all, I'd like to extend our sincere thanks to Lauren Secular of the Chai Riders based here in the New York/New Jersey/Connecticut metropolitan area, who either made or assisted with the many arrangements here in NJ and in NYC.


Lastly, I'd like to extend a final thank you to everyone else who contributed to the success of this event, with a special and recognition to all of you who have made the commitment to be here to honor our traditions and give respect to our brothers and sisters in Israel.

Let me give you a brief history:
We formally came into being last year when ten clubs adapted a charter, elected officers and created the Council of representatives to engage in JMA business, but we actually existed long before that. The concept of an umbrella organization for Jewish MCs was talked about many years before by various people in different ways. It gelled into something tangible when Scott Wynn of the Chai Riders orchestrated a "Meet and Greet" in Delaware in October, 2004. Five of our clubs were in attendance at the meet.

From that meeting came the later adoption of the name Jewish Motorcyclists Alliance, the birth of the JBW (our WW forum), and the concept of the 1st Ride to Remember. The orchestration of that ride was undertaken by the King David Bikers of S. Florida lead by its then president, Jeff Mustard. That ride, and the accompanying media exposure, gave our organization credibility and exposure. We subsequently decided that the R2R would be the JMA's "signature" event every year.

Last year we did the Paper Clip ride to TN orchestrated by Steve Stein and his YOW team from the Toronto, Canada area. That ride will represent for years to come the Gold Standard of R2Rs. By the time we did R2R 2006, there were ten clubs in the JMA, including a club from Canada and Australia.

By the time of this year's R2R, we have an amazing 19 clubs. Our international presence has expanded to include clubs from Israel, England, and an additional club from Canada, as well as an expanding roster of US-based clubs from Texas, Seattle, Pittsburgh, 2 in South Florida, and Phoenix. There is at least one more club that is ready, but is waiting on fulfilling one of the criteria for joining and that is Sweden! I guess NICE JEWISH BOYS AND GIRLS DO RIDE MOTORCYCLES, HERE AND THROUGHOUT THE WORLD.

So, what has the JMA accomplished in the two years of its existance besides increasing its membership? If nothing else, we've alerted the Jewish biking universe that there are others with the same traditional background that shares your passion for the road.  I personally know of MANY instances of riders from far away areas that contact riders from other clubs and meet for drinks, meals, or even share accommodations - and that NEVER could have happened two years ago.

 

We are interconnected by the JBW Yahoo Group's forum and our recently updated website (that is still under construction) and awaiting new infusions of content. We are dependent upon all of you for help in that area. Hopefully, this will further expose our presence and promote additional growth. We have created a brochure, a copy of which you all should have, that was originally to be used at a stand at Rolling Thunder later this month, however for various reasons, this could not happen. But all was not lost as we used them at the annual NYC motorcycle show here at the Javits Convention Center. Yes, it produced a few more members for many of the local clubs, but it has also been extremely useful as an informational document to give to new or prospective members of our individual clubs. Some of the text contained within it has already been transferred to our website. As a side note, and before anyone makes any comments, this was produced at the tail end of last year. Some of our newer clubs are not shown or mentioned in the document or the insert. This will be corrected in the future when it is substantially re-done because there is insufficient room for expansion of the content.

 

So, what has happened through the efforts of many people is that we are growing, but that, in and of itself, has caused our leadership to rethink our strategies. Simply growing and boasting that we now have more and more members, or that more people have joined the JBW is no longer sufficient - in fact, without some new planning for both now and the future, our very future is in jeopardy.

 

No, the JMA will not go away; it will always be meaningful, but what I am alluding to is the VALUE that it brings to our members that are far-flung around the globe. It was easy when our membership was essentially five clubs on the eastern seaboard of the U.S., with most of them in an expanded northeast corridor. But now, we are literally dispersed 1/2 way around the globe from each other.

 

We recognize that it is not possible to be inclusive of all clubs to participate in U.S. or European or Pacific-based events. So there are discussions going on within the JMA's governing Council that are addressing the concept of regionalizing, and of creating independent JMA-sponsored events governed by adherence to a revised charter that takes into account those conditions and situations that were never envisioned by the founders.

 

Last night we held a Council meeting discussing and deliberating over many items in a substantial agenda. Considering that I wrote this speech before I left Florida, I need to adlib the rest to give you just a brief overview of the things that took place in our Council meeting.

 

We talked about:

1.   Charter amendments

2.   Incorporation

3.   Enhanced participation from our members

4.   Website                        ]

5.   Public relations           ] ---> these 3 items could be in
                                               one combined discussion

6.   Merchandise sales     ]

7.   Creation of executive and long range planning committees - make appointments or volunteers

8.   Review of R2R'07: what did we learn from the planning and execution process?

9.   Future events: R2Rs 8 & 9, including Israel discussion, Int'l motorcycle shows - appoint event chairman for R2R'08 - yes we do have to start a year in advance!

I am not going to delve into them as I've talked too long already, but I hope that I have left you with the feeling that belonging to the JMA is a good thing, and it will only get better in the future. The key word is "VALUE." How can we bring value to JMA membership? We are working very hard to create that value for every JMA member club, no matter where they may be located. 

It has been a pleasure nurturing our growth and maturity. The bonus for me is achieving a great sense of personal satisfaction in witnessing the results of our combined efforts. Thank you to everyone who has made the JMA what it is today and is helping it to become what it will be in the future.